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LeadershipFlow – Perfectly Square: A Story About Learning to Lead

Posted by Croft Edwards
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In LeadershipFlow | Perfectly Square, Master Certified Coach and Leadership Expert Croft Edwards finds a fresh way to look at personal and organizational change through his story of a family-owned business and its struggle to survive. Infusing his proven methodology into the narrative and characters, he provides readers with a dynamic roadmap for how to lead and transform a company.

It’s finally here, Croft Edwards’ much awaited book LeadershipFlow | Perfectly Square: A Story about Learning to Lead and Transforming a Company is available in hard cover on Monday the 15th of May. We here at GeneralLeadership just wanted to ensure our readers were aware that one of our featured guest-authors has published and his book is now available for sale. It goes live on sites like Amazon.com, BarnesandNoble.com, and many places where you buy books.  Just go to your favorite site and download. A synopsis of the book follows:

LeadershipFlow | Perfectly Square: A Story About Learning to Lead and Transforming a Company

How many times have you read a book about leadership but the next day couldn’t remember, let alone apply, any of the concepts to your real life?
Today is a new day.
In LeadershipFlow | Perfectly Square, Master Certified Coach and Leadership Expert Croft Edwards finds a fresh way to look at personal and organizational change through his story of a family-owned business and its struggle to survive. Infusing his proven methodology into the narrative and characters, he provides readers with a dynamic roadmap for how to lead and transform a company. 
Jackie Andrews, a former junior military officer, has come home to co-run Perfectly Square, her family’s woodworking supply company, that has struggled to thrive in the aftermath of the death of its founder, Jackie’s father. Jackie quickly realizes that the status quo is not sustainable as the company seeks its direction and growth under both her leadership and that of her brother Mark, a reluctant CEO. 
Croft’s page-turning journey will enliven the reader with new insights into leadership and how to tap the great potential within us all – the ultimate state of performance known as Flow. As the story unfolds, Croft’s principles and techniques regarding transformational change and the study of LeadershipFlow are brought to life through real world interactions. These principles can be used to build high performing organizations, but also to create transformational change inside each leader. A lively and entertaining read, LeadershipFlow | Perfectly Square has a powerful, yet user- friendly message for leaders everywhere.
Croft Edwards on LinkedinCroft Edwards on Twitter
Croft Edwards
Croft Edwards
Author at GeneralLeadership.com
Croft Edwards, Master Certified Coach, is a recognized expert and thought leader in the field of leadership. His expertise is in LeadershipFlow, the melding of transformational leadership and the science and study of Flow, the state of ultimate human performance. He is the president of CROFT + Company, a global leadership and change coaching and consulting firm, with clients in fields from oil, gas and mining, to healthcare, government agencies, and small business. Croft is also a senior Army Reserve officer serving in both active duty and reserve units in leadership and command positions. An active blogger on both general leadership.com and croftandcompany.com, he is dedicated to helping readers better tap their hidden leadership potential. You can learn more about Croft at croftandcompany.com, and linkedin/in/croftedwards.
Tags: Advertising, Book Release, Croft Edwards, LeadershipFlow, Perfectly Square

Author Description

Croft Edwards

Croft Edwards, Master Certified Coach, is a recognized expert and thought leader in the field of leadership. His expertise is in LeadershipFlow, the melding of transformational leadership and the science and study of Flow, the state of ultimate human performance. He is the president of CROFT + Company, a global leadership and change coaching and consulting firm, with clients in fields from oil, gas and mining, to healthcare, government agencies, and small business. Croft is also a senior Army Reserve officer serving in both active duty and reserve units in leadership and command positions. An active blogger on both general leadership.com and croftandcompany.com, he is dedicated to helping readers better tap their hidden leadership potential. You can learn more about Croft at croftandcompany.com, and linkedin/in/croftedwards.

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