Our Values
Serving Others by being Responsible
Sharing Generously by being Humble
Walking the Talk by being Accountable
Over the past year, General Leadership has been fortunate to experience a surge in popularity, interest and exposure through the Internet. We now boast 40,000 views a month and over 10,000 regular subscribers to our mailing list. As part of this increasing influence, we have received quite a few queries on why we individually devote a significant amount of time to The General Leadership Foundation. Recently, I was in a class with fellow General Leadership Curator Matthew T. Fritz and, during a class break, one of our student peers looked at us and said, “Aren’t you two the General Leadership guys?” After a few minutes of conversation, the inevitable two questions arose that always seem to be on people’s minds: “How much money do you make from it?” and, “If not for money, then why?”
Well, those are easy questions to answer. The General Leadership Foundation is a non-profit organization and we do not receive any monetary compensation for our work. Each of our curators voluntarily dedicates significant time and effort to the success of our endeavor. However, what we do receive is the personal satisfaction of promoting positive principles of leadership and facilitating active conversations between you and America’s most trusted leaders — hopefully to inspire positive change. We believe leadership is a choice, that experience promotes growth, and real-world examples are the best way to inspire change.
In 2013, Army Gen. Martin E. Dempsey, the chairman of the Joint Chiefs of Staff, urged military members “to discuss who we are and what … wars mean to us.” He put the onus on us, the military family, to learn “… how to connect the warrior to the citizen” and to not only tell our stories but to listen to the different perspectives of our fellow citizens and learn from them in return. Our authors possess one certification that cannot be purchased in the business world, one experience that only the military can offer: successful military command. Being responsible for the lives of other people – in combat and in command — is a uniquely military responsibility and the ultimate test of leadership. The authors of GeneralLeadership.com have gained that experience through command at many levels and desire to leverage that experience to bring leadership lessons to readers through the General Leadership forum. As the hard-working team at the General Leadership Foundation very often says, our desire is to “bring the wisdom of command and leadership from the E-Ring to the C-Suite, the wardroom to the board room.“ This non-political and non-policy oriented forum is our medium to accomplish this goal. We attempt to positively attribute the traits of character and integrity towards an empowering discussion on leadership…and how we can all grow and be better leaders.
In leadership, one of the most important characteristics is being accountable for one’s actions. Accordingly, we have devoted significant effort and resources to ensuring our Foundation operates well within the legal boundaries for our active-duty military authors. From the legal review at the bottom of this page to the multiple, specific legal examinations we have accomplished, our policy is to establish clear guidelines within which to operate. Our reputation is the most fragile of our assets and we ensure we are continually on a true and straight course. We certainly do not seek to challenge military authority, nor enrage established leadership through petty arguments about policy implementation or individual challenges. Rather, our goal is to highlight what works–from experience–with the hopes that all of us can become better leaders and empower each other to lead wherever we are in our lives.
Thank you for your interest in General Leadership. If you meet our author criteria and wish to join us, we look forward to welcoming you aboard! If you merely want to learn more about us, we have resources available to share! It is through our readers and writers, that we achieve our goals. Through readers’ engagement with our authors, we improve our messaging. Through our Verified Command Authors’ devotion of time and willingness to share their experiences, we are able to communicate Leadership Advice from America’s Most Trusted Authors!
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Julita Ingham Cocharo Ingham on 